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Kinfolk

E-COMMERCE
As well as being a window into the world of Kinfolk, the new site offers a subscription platform, enabling subscribers to view exclusive, and truly immersive digital content. An elegant online store also allows visitors to purchase the magazine and other lifestyle products, without diminishing the brand’s overall elevated feeling.

DESIGN SYSTEM
The digital design system allows for the same rich variety of typographic and editorial designs that are present in the printed magazine; giving the internal team the ability to create bespoke page layouts, controlled through a user friendly and intuitive content management system.
Since being founded in 2011, Kinfolk has grown from a small independent magazine into a global household name. To coincide with the magazine’s extensive redesign, we were asked to design and develop a new digital platform that would showcase their vast editorial content in an engaging yet functional manner.
A highly flexible modular design system was developed for the main editorial content, enabling the editorial team to fully reflect the new printed magazine’s content and spirit.
Deliverables Website Design User Journeys Web Development e-commerce Technical Consulting










