Noma Helsinki brings the world-renowned dining philosophy of noma to a new Nordic city. We led the brand strategy, digital experience and motion design for the launch, translating the restaurant's foraged, seasonal ethos into a considered visual language and a bookings-first website.

Project Scope: Brand Identity Digital Experience Motion Design
Industry: Hospitality
Location: Los Angeles
Year: 2026

More Information

A1.

Results

Deliverables:

1 x Website
3 x Brochures
24 x Social Templates
2 x Sales Decks
1 x Menu System

Solution:

52 increase in website traffic
19 increase in direct traffic
41 increase in branded search
27 increase in brand awareness
800K launch impressions
32K new visitors

A2.

Concepts

We always endeavour to approach a project from multiple directions, guided by both strategic and aesthetic considerations. While the client's decision is always final, we believe there is value in showing the thinking behind the work as well as the finished product. For Noma Helsinki, we explored the project from a range of perspectives, spanning themes of heritage, modernity, and everything in between. The process moved fluidly along that spectrum, testing different ideas, visual languages and approaches along the way. Below is a selection of highlights from that process.

1

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

2

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

3

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

4

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

A3.

Contact

Location

The Loft
20 Narborough Wood Park
Desford Road, Enderby
Leicester LE19 4XT

General Enquiries

0044(0)116 2386555

New Business

PR/Press

Internships/Careers

FAO: Darren / John

A0.

Testimonial (s)

Six treated our move into Helsinki with the same care we put into a tasting menu — nothing was templated. The site and identity they built understand that people book a table at noma for the story, not just the food.

Mikael Lindqvist General Manager, noma Helsinki

A0.

Testimonial (s)

Bookings opened and sold out in under an hour — the team told us afterwards it was the clearest, calmest launch site they'd ever used, and that's entirely down to how Six structured it.

Mikael Lindqvist General Manager, noma Helsinki

A5.

Behind the Scenes

We always endeavour to approach a project from multiple directions, guided by both strategic and aesthetic considerations. While the client's decision is always final, we believe there is value in showing the thinking behind the work as well as the finished product. For Noma Helsinki, we explored the project from a range of perspectives, spanning themes of heritage, modernity, and everything in between. The process moved fluidly along that spectrum, testing different ideas, visual languages and approaches along the way. Below is a selection of highlights from that process.

1

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

2

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

3

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

4

We always endeavour to approach a project from multiple directions, led by both strategic and aesthetic reasons.

A6.

Your Question

If you'd like to discuss your own project and see how six could get involved, please reach below and we'll schedule a call.

New Business

A7.

Your Question

We are currently looking for designers at all levels to join our growing team. If you would like to apply please click the link below for the full details.

A8.

Team

Credits:

Six studio, full-service.

A9.

Timeline

Duration:

6 months, start to launch.

A10.

Tools

Stack:

Figma, Astro, DatoCMS.